A winning experience
Creating a new online experience for an iconic brand like Radio Flyer was an exciting challenge for Acquity Group. We were happy to find out that Radio Flyer was both practical and collaborative, and...
View ArticleINFOGRAPHIC: eHoliday 2011 in Numbers
The biggest shopping weekend of the year is just days away. With the number of smartphone users continuing to grow, retailers are expecting an increase in online sales this year. Check out how...
View ArticleSnow Boots and the Warm Handoff: Improving the Channel Shift Experience
I was holiday shopping for my son this weekend, comparison-shopping for a new pair of snow boots (full disclosure: snow boots are not a gift that thrills my son). I looked up initial options and prices...
View ArticleINFOGRAPHIC: eHoliday Wrap-Up
With just one week left in the holiday shopping season, the record-setting sales have already left a big mark on the 2011 season. Cyber Monday alone pulled in a whopping $1.25 billion. Check out these...
View ArticleINFOGRAPHIC: China’s Commerce Opportunity
Acquity Group recently completed a market research study on the attitudes and behaviors of Chinese online shoppers to gain a deeper understanding of China’s booming online commerce sector. The study...
View ArticleYour Mobile App and the Brick and Mortar: Three Mobile-Enabled Performance...
It is one of the great ironies of multi-channel retail: once a consumer enters a store, where the overwhelming percentage of overall retail sales occurs, the retailer loses visibility to the consumer’s...
View ArticleHow Social Media Influences Shopping’s Biggest Holiday
Well, the 2012 holiday shopping season has officially started with this past weekend’s Black Friday (or its full name “Black Thursday Evening through the Middle of the Night continuing on Friday and...
View ArticleINFOGRAPHIC: Who is Your B2B Buyer?
Corporate buyers apply B2C purchasing preferences to B2B transactions, meaning suppliers must provide a highly-targeted, easy-to-use online experience. Do you understand your buyer? Filed under:...
View ArticleINFOGRAPHIC: Bitcoin Breakdown
Bitcoins are a digital form of currency. We have deemed them valuable therefore Bitcoins have value. More formally: Bitcoins are a digital cryptocurrency traded on a decentralized peer-to-peer network....
View ArticleWhat we’ve learned at last week’s NRF 2015 “Retail’s Big Show”
…via twitter #NRF15 Filed under: Acquity Group, Conferences, Infographic, Retail
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